Legacy campaign

Affordable Growth (1922–1941)

The company has grown. Now keep electricity affordable as more people depend on it.

Explore the Legacy campaign See what’s at stake

Build one utility across nine generations. This chapter is part of that journey.

The situation

Your starting point

This third Legacy term begins with the company handed down from Beyond the Dynamo. Its customers, aging plants and financial commitments remain yours to manage.

Demand continues to rise, but raising prices is not an unlimited source of construction money. Your featured objective sets an affordability goal for the end of the term, alongside the need to retain customers and manage debt.

The choices

What will you do?

  1. Build with the bill in mind

    Compare projects by their operating costs as well as their price to build. Your customers will live with both.

  2. Keep growth financially useful

    Match new capacity to the demand you expect. Borrowing for equipment that arrives too late or sits unused makes affordability harder.

  3. Price for a lasting business

    Follow the term's published rate objective while keeping revenue sufficient to run the utility. A low bill and an insolvent company cannot last together.

Put your plan to the test

Carry your company into its third generation and make growth something customers can afford.

Open the campaign setup to begin, or continue your existing company. Later generations inherit the choices you made before them.

Open the campaign

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